Christopher Mundle

Product Design Manager

Product designer and design engineer. I lead teams that ship customer and B2B products people can actually use—fintech, commerce, and legal tech.

Based in Toronto · Litera · previously Shopify & BMO

Metafields in Customer Segmentation

Shopify

In closed beta, one beauty-supply merchant’s metafield-powered segments drove a 175% lift in email conversion—proof that Shopify’s own custom data belonged in Customer Segmentation.

Mobile Credit Card Dispute

BMO Bank of Montreal

25,000 customers disputed a card charge in-app in the first month—$375,000 in contact-centre savings—and the feature was on track for ROI in about four months.

BMO Business Xpress (BBX)

BMO Bank of Montreal

Small-business lending moved from up to 30 days to about 20 minutes on average—$1 billion in new loans in the first six weeks, 4,500+ businesses in year one. Platform results, not a personal quota.